Content Marketing & Brand Strategy

Let's craft a custom roadmap aligned with your business objectives

I offer a range of services to help you create a strong brand identity and content strategy that resonates with your target audience. 

 

Content strategy is the foundation of any successful marketing campaign. Services include: 

  • Audience Analysis: Defining your target audience and creating buyer personas to understand their needs and interests.
  • Content Audit: Reviewing and analyzing your existing content to identify gaps and opportunities for improvement.
  • Content Planning: Developing a content plan that aligns with your business goals and target audience and defining what content to create, where to publish, and how to promote it.
  • Editorial Calendar: Building a detailed editorial calendar that outlines your content publishing schedule and ensures consistency.

 

Your brand is more than just a logo or a slogan. The unique personality and voice set your business apart from the competition. Brand development services include:

  • Brand Strategy: Defining your brand’s values, mission, vision, and voice.
  • Brand Messaging: Creating messaging that reflects your brand’s personality and values and speaks to your target audience in a clear and compelling way.
  • Brand Guidelines: Developing comprehensive brand guidelines that ensure consistency across all marketing materials and touchpoints.